Insights on boosting checkout velocity and e-commerce performance.
Discover 'Checkout Velocity Boost,' a new metric that measures the cumulative time saved across a shopper's entire journey. Learn how eliminating the 'Browsing Tax'-hidden latency between clicks-can directly increase momentum and revenue.
Discover how to combine Booster's hover-based preloading with Smart Prefetch's AI-driven mobile optimization to eliminate the 'Touch Trap' and deliver instant page loads on every device.
Key Takeaways for D2C Brands: Introduction If you run a small to mid-sized D2C fashion or apparel brand on Shopify, you know the drill. Your imagery has to be stunning. Your lookbooks need high-resolution photos, your product pages need detailed zoom-ins, and your brand videos need to be crisp. But you also know the painful arrow_forwardContinue reading 'Hyperspeed vs. Smart Prefetch: Why You Need Both for Instant Shopify Speed'
Shopify now supports the Speculation Rules API, but is it enough? Discover why Smart Prefetch’s AI prediction and Safari fallbacks are essential for mobile-first fashion brands.
Your 'perfect' PageSpeed score is a simulation, but your customer's frustration on slow 4G is real. Stop optimizing for bots and start predicting your shopper’s next move to save the 60% of sales lost between clicks.
Slow navigation between pages-not slow page scores-is silently killing your D2C conversions. Learn what the post-click problem is and how to fix it.
Mobile is the primary storefront for D2C brands, yet many rely on reactive responsive design. This article explores why a strategic mobile-first approach—prioritizing content, speed, and journey fluidity—is essential for 2026. Learn why real-world field data trumps lab scores and how predictive prefetching delivers the instant experiences shoppers demand.
Even the most intuitive navigation fails if users wait for the next page. This article unpacks core design principles like simplicity and consistency, while revealing how 'temporal friction' kills conversions. Discover how AI-powered predictive prefetching eliminates waiting, making your site feel instant and boosting real-world business metrics.
Speed is just the starting point for exceptional UX. This article advocates for a holistic approach, covering intuitive navigation, universal accessibility, and friction reduction. Learn how to move beyond lab scores and use technologies like intelligent prefetching to create genuinely seamless, instant-feeling user journeys that drive real-world results.